Maple Leaf Foods

Marketing Associate

Maple Leaf Foods

Mississauga Ontario

Salary: Neg Per Hour


Snapshot of a Day-in-the-Life:

  • Help to build category strategies and work with their one-up to develop and bring multi-year plans to life to deliver category growth and successfully differentiate MLF from our competitors
  • Consistently leverage data and develop insights from Nielsen and internal data sources to provide category share and financial reporting and analysis for the category, including weekly, monthly, and annual rhythms as well as ad hoc analyses
  • Analyze brands, market, and competitive trends and recommend suitable actions
  • Be involved and lead their category in MLF’s budgeting process
  • Support the Retail Sales and Brand teams to grow MLF branded share in their category
  • Lead the commercialization of new product innovations, acting as project manager and working with cross-functional stakeholders including product development, finance, revenue management, operations, packaging, graphics, & purchasing to ensure successful, on-time launches

What You’ll Bring:

  • Post-secondary degree in Business or Marketing
  • 1-3 years previous experience in marketing, sales, advertising, finance, category management or analytics roles within consumer packaged goods or grocery industry
  • Passion & drive to learn and contribute: must exemplify curiosity, and a keen desire to win
  • Agility: must be proactive, high energy, and be able to stay focused on key business priorities in a fast-paced, dynamic business environment
  • Analytics & Critical Thinking: ability to organize and interpret the data, synthesize insights and consider implications to the business
  • Ability to lead by influence: well-developed people, communications, and collaboration skills, ability to effectively engage a cross-functional team to move projects forward with pace
  • Project management experience: highly organized and detail oriented, with strong time management skills
  • Previous experience with P&Ls and PowerBI an asset

Job Overview

Posted Date: 04 Jun 2024

Location: Mississauga Ontario

Salary: Neg Per Hour

Company Information

Maple Leaf Foods is the result of the 1991 merger between Canada Packers and Maple Leaf Mills Canada Packers was founded in 1927 as a merger of several major Toronto meat packers, most prominently William Davies Company and was immediately Canada's largest food processor, a title it would hold for the next sixty years. Already in the 1930s, it used the brand name Maple Leaf along with Klik and Kam for its pork products, its main business, with its massive operations for processing hogs for exporting to the United Kingdom helped Toronto earn its nickname "Hogtown". Moving into western Canada it became Canada's largest beef slaughterer.

Name: Maple Leaf Foods

Web: www.mapleleaffoods.com

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