Partnership/Influencer Marketing Manager
Tripshepherd
Niagara Falls Ontario
Salary: Neg Per Hour
Key Responsibilities:
1. Partnership
Development:
- Strategic Outreach: Identify and establish partnerships
with relevant brands, organizations, and travel-related companies that
align with Tripshepherd’s mission.
- Collaborative Campaigns: Develop and execute co-branded
marketing campaigns to increase brand exposure and engagement.
- Relationship Management: Cultivate and maintain strong
relationships with existing and potential partners to ensure long-term
collaboration.
2. Influencer
Marketing:
- Influencer Identification: Research and onboard
influencers and content creators who align with Tripshepherd’s brand
values and target audience.
- Campaign Execution: Develop and manage influencer
campaigns, including sponsored content, product launches, and app
promotions.
- UGC Strategy: Leverage user-generated content (UGC)
from influencers to enhance social media presence and marketing efforts.
- Relationship Building: Build authentic, lasting
relationships with influencers to foster ongoing collaboration and brand
advocacy.
3. Campaign
Management:
- Creative Campaigns: Collaborate with the creative team
to design compelling partnership and influencer campaigns.
- Platform Optimization: Tailor campaigns for platforms
like Instagram, TikTok, YouTube, and LinkedIn to maximize engagement and
reach.
- Project Coordination: Oversee campaign timelines,
deliverables, and budgets to ensure successful execution.
4. Analytics and
Reporting:
- Performance Tracking: Monitor and evaluate the
effectiveness of partnerships and influencer campaigns using KPIs and
analytics tools.
- Insight Generation: Provide actionable insights and
recommendations to improve future campaigns based on performance data.
- Reporting: Create detailed reports to showcase campaign
impact and ROI to stakeholders.
5. Collaboration and
Strategy:
- Cross-Functional Collaboration: Work closely with
marketing, PR, and creative teams to ensure partnership and influencer efforts
align with brand goals.
- Event Support: Coordinate with event and content teams
for influencer involvement in launch events, live streams, and other
promotional activities.
- Strategic Input: Contribute to the overall marketing
strategy with ideas to expand Tripshepherd’s reach and impact.
Qualifications:
Experience:
- 3+ Years in Partnerships or Influencer Marketing:
Proven experience developing and managing partnerships and influencer
campaigns, preferably in travel, lifestyle, or tech industries.
- Campaign Management: Experience executing successful
campaigns across multiple digital platforms.
Skills:
- Relationship Building: Exceptional ability to connect
with influencers, partners, and creators to build strong, authentic
relationships.
- Creative Collaboration: Skilled in collaborating with
creative teams to design impactful campaigns.
- Analytics Proficiency: Familiarity with tools like
Google Analytics, Meta Business Suite, or other tracking tools to measure
campaign performance.
- Communication: Strong verbal and written communication
skills for pitching and managing collaborations.
Education:
- Bachelor’s Degree: A degree in Marketing,
Communications, or a related field is preferred.
Additional
Qualifications:
- Problem-Solving Skills: Ability to manage complex
projects and overcome challenges in a fast-paced environment.
- Social Media Expertise: Deep understanding of platforms
like Instagram, TikTok, YouTube, and their role in influencer marketing.
- Passion for Travel: Interest in the travel industry and
a commitment to promoting sustainable and meaningful travel experiences.
Why Join Tripshepherd?
- Innovative Work: Be
part of a groundbreaking app launch that will redefine travel experiences.
- Collaborative Environment: Work with a passionate team dedicated to creativity,
innovation, and meaningful connections.
- Growth Opportunities: Join
a fast-growing startup with room for personal and professional
development.
- Comprehensive Benefits: Competitive salary, health benefits, paid time off, and more.
Job Overview
Posted Date: 11 Dec 2024
Location: Niagara Falls Ontario
Salary: Neg Per Hour
Company Information
Tripshepherd
Name: Tripshepherd
Web: https://www.seesight-tours.com/